PRODUCT DEVELOPMENT

Moose Enterprise continues to strengthen their positioning in the marketplace with new designs to embrace new opportunities and trends.

Moose will stay a leader with its packaging and continue to outdo competitors, and strive for opportunities, products and designs that will delight the consumer.

The key attributes to the success of the Moose product is its innovation and design, which is supported by the internal Product Development team. Moose, through product research, design and market awareness will continue to create products, which challenge the industry standard and achieve sales through the “Wow” factor.

A key feature and strength of the Product Development within Moose Enterprise has been the ability to introduce new crazes into the toy industry. Some of these recognized items include Beados, Egg Flips, Scoobies, RSPCA Pawphans, Goyo Racer, Mighty Beanz, Sea Monkeys and Magic Sand. Additionally, Moose has also been successful in re-launching traditional products with a contemporary edge, yo-yo’s being one of the many products that have been touched by the Moose magic. Moose will continue to build and extend their market success in these key areas. Moose strives for continual development, growth and improvement with a number of new products in developmental stage at any one time. Moose are not afraid of pushing the boundaries or venturing into new categories. One of our key strengths, our speed to market, enables us to keep ahead of market trends.